The Outlook Awards
Innovation Partner of the Year
The Outlook Awards
Innovation Partner of the Year
This category honours partnerships that enable extraordinary outcomes. It celebrates the collaboration between clients, agencies, or vendors who co-create breakthrough products, services, or experiences through alignment, openness, and mutual ambition.
- Agencies or consultancies partnering with clients on innovative outcomes.
- Clients who foster strong co-creation relationships.
- Cross-organisational teams breaking boundaries through partnership.
- Vendors or collaborators driving shared innovation goals.
Selection criteria
Judges will assess evidence of partnership, innovation, and results. Entries should show how collaboration unlocked new thinking and measurable value.
- Authentic collaboration between equal partners.
- Shared ownership of goals and outcomes.
- Innovation leading to significant customer or business impact.
Entry tips
Tell the story of partnership and co-creation. Highlight what made it work — the trust, openness, and shared values that fuelled innovation.
- Include perspectives from both sides of the partnership.
- Show measurable outcomes achieved together.
- Highlight how this partnership model could inspire others.
- Joint case study from both partners.
- Client or partner testimonials.
- Evidence of shared success metrics or outcomes