Themes Pushing the boundaries of design and product thinking. From AI to accessibility, leadership to systems, we’ll unpack the provocations, challenges, and ideas shaping the future of creative work together. Product themes The evolution of product in Australia: From AI and sustainability to redefining success, explore what’s next in product thinking. Redefining success Are outdated metrics limiting real success? How can we redefine success in product management with new, meaningful metrics? Future-proofing product management In a rapidly changing world, how can we prepare our products to be resilient, adaptable, and ready to handle future uncertainties? Creativity as a strategic advantage How can creativity be harnessed as a differentiator to ensure innovation and uniqueness without sacrificing efficiency or standardisation? Sustainable product-led growth How can we sustain Product-Led Growth without overwhelming teams and customers with constant innovation? Applied AI How can AI be applied to truly enhance product management, delivering practical value without adding unnecessary complexity or just following trends? Scaling product strategies As we scale, are we sacrificing quality for growth? How can we maintain focus, core strengths, and customer satisfaction during expansion? Design themes Pushing the boundaries of design: From AI ethics to design systems, we’ll explore the challenges and opportunities shaping the future of our craft. Creative agility: keeping the spark in a fast-moving world How do we stay responsive to change without sacrificing craft or creativity? This theme focuses on actionable strategies to balance speed, iteration, and impactful design. Lead by design: making better decisions, faster What does effective leadership look like in the here and now? This theme explores actionable insights for guiding teams, influencing stakeholders, and driving clarity in the chaos of rapid decision-making. Experience amplified: beyond usability, into resonance How can we create experiences that do more than solve problems? This theme examines practical methods for crafting designs that connect emotionally, build loyalty, and deliver long-term value. Ethics in action: designing responsible AI today What decisions can we make right now to ensure AI-driven experiences are equitable, transparent, and human-first? This theme focuses on practical, immediate steps for integrating ethical principles into AI design. Scaling brilliance: harnessing design systems without losing creativity How can design systems empower innovation instead of stifling it? This theme explores advanced approaches to leverage systems while pushing creative boundaries and avoiding ‘solved problem’ complacency.