This category celebrates the design of experiences that delight users and deliver measurable value. It honours those who translate complex systems or services into elegant interactions, ensuring accessibility, usability, and emotional connection are combined to achieve exceptional outcomes.

Who should enter

  • UX and interaction designers responsible for end-to-end user journeys.
  • Design teams creating new digital experiences or reimagining existing ones.
  • Product teams embedding interaction design as a differentiator.
  • Agencies crafting human-centred experiences across multiple platforms.

Selection criteria

Judges will evaluate clarity, creativity, and effectiveness in shaping user experience. Entries should demonstrate deep understanding of users, thoughtful design systems, and measurable improvement in engagement or satisfaction.

  • Strong human-centred design process from insight to outcome.
  • Clarity and usability across platforms or touchpoints.
  • Evidence of user impact, accessibility, and measurable performance.

Entry tips

Highlight the design decisions that shaped the experience. Show how your process turned insight into elegant interaction and how you balanced creativity with performance.

  • Include journey maps, prototypes, or annotated design flows.
  • Explain testing and iteration that improved usability or emotion.
  • Quantify user outcomes such as satisfaction, task completion, or retention.
  • Screens, prototypes, or motion walkthroughs.
  • Evidence of research and user testing.
  • Analytics or feedback demonstrating effectiveness
Enter now Applications open December 1, 2026
Submission deadline
Entry fee
$250.00
Applications
Applications open December 1, 2026