This category celebrates the power of evidence — teams that use research and data to make better decisions, validate hypotheses, and shape outcomes. It highlights the integration of insight into product strategy, design, and delivery, driving clarity and measurable impact.

Who should enter

  • Data and analytics teams translating insight into action.
  • Product teams embedding research and experimentation.
  • Researchers or strategists guiding product direction with evidence.
  • Organisations demonstrating data-led culture and decision-making.

Selection criteria

Judges will assess how effectively data and insight shaped decision-making and performance. Entries should show the link between evidence, action, and outcomes.

  • Clear methodology for gathering and applying insights.
  • Measurable business or user impact.
  • Collaboration between research, product, and design.

Entry tips

Emphasise storytelling with data. Show how insights were uncovered, communicated, and acted upon to improve confidence and reduce risk.

  • Include examples of research influencing product direction.
  • Present data visualisations or frameworks that simplified complexity.
  • Describe how experimentation or feedback loops created improvement.
  • Research summaries or data dashboards.
  • Reports or artefacts connecting insight to decisions.
  • Visual evidence of impact such as charts, outcomes, or case studies
Enter now Applications open December 1, 2026
Category
Product
Related
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Submission deadline
Entry fee
$250.00
Applications
Applications open December 1, 2026